about

Founded in 2016 on Chicago’s North Side, Maybe Not was born from the city’s underground culture, industrial grit, and everyday hustle. Athlete-driven at its core, the brand carries a spirit of discipline, resilience, and performance shaped by sport and city life. Our roots in Chicago’s neighborhoods foster a deep sense of community, where clothing is more than fabric—it’s connection.

Blending performance and comfort with the edge of street culture, we create apparel for everyday wear that’s built to last and rooted in sustainability. Locally sourced, locally made—Maybe Not is where athletic spirit, community, and Chicago heritage meet the future.